Dating demand com
Clover, which just closed million in funding (bringing total investment to million) is the current golden child of on-demand dating and was just featured as a best new app in the Apple store.Rather than trying to find the perfect guy or girl via endless swiping and messaging, it’s centered around your needs and desires right then (“I want to meet at this bar Friday at 9 p.m.") — and the guy or girl can step up to fit into your schedule and your life. Second, Clover finds the date partner who is open to the same schedule and proposed date time and has also expressed interest in you.“We already have this for car service (Uber, Lyft), food delivery (Doordash, Instacart) and a plethora of other things.Why shouldn’t going from your phone to a date be seamless as well? Result: As soon as two people who have said "yes" to each other become available at the same time, Whim schedules a date for them — picking a specific time and bar or cafe to meet up. “Tinder thrives based on getting people to spend as much time as possible on their platform.It’s hard to imagine anyone looking at the frighteningly simple swipe-left functionality of Tinder and saying, “It’s just too complicated.” But think about it: Users have to swipe in hopes of a match, then chat in hopes of a spark and then maybe (but probably not ever) make plans with your potential soul mate.
“Many online daters complain that while Tinder has opened up a whole new pool of potential matches, these connections rarely lead to offline dates,” says Simon Edmunds, editor of London-based Global Dating Insights.
It’s just a data problem.” She predicts a Siri-like effect happening with on-demand dating: “An app like Whim, over time, becomes an increasingly sophisticated virtual personal assistant — anticipating your preferences for whom you’d like to meet, when and where, and facilitating those setups.” Peters takes us through the necessary steps on Whim to get from pixellated pic to dream date: Step one: Sign up and create a profile, similar to how you would on Tinder or Hinge (you can use Facebook to expedite). Whim thrives based on getting people off the app and onto their dates with as little time as possible spent on their platform,” Peters says. “I feel like none of my friends use Tinder anymore.
Too random and sketchy,” says 29-year-old Madeline, a designer in San Francisco who has been a beta tester of Whim for the past three months and has gone on two dates so far.
Having raised 10 times less investment capital than Clover (0,000 versus million), Pure is already cash-positive.
Launched in October 2013 on i OS and the end of June on Android, during the last 12 months, Pure users have created more than 1 million meeting requests.